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Justin Williams with Space Force

Written by JK on February 9, 2021

Justin Williams

Johns Hopkins University Applied Physics Lab

Laurel, Maryland
 
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We recently caught up with one of our first website clients, Justin Williams. Justin is a Tallahassee native who attended Leon High School before graduating to the University of West Florida in Pensacola. He played basketball for the Argonauts for four years while earning his B.S. in Science. After UWF, Justin began earning his doctorate in Particle Physics at the University of Kansas in Lawrence. Recently, Mr. Williams accepted a job offer to work for Johns Hopkins University Applied Physics Lab where he will be doing contracting work for the government agency Space Force. He plans to begin his new position after he graduates in May 2021.

What will you be doing in your new position with Space Force?

I will be helping with research and development for defending U.S. satellites in earth’s orbit. We rely on satellites for every day things like GPS, bank transactions, things like that. They are actually very vulnerable to basic attacks that, if carried out, could crumble our country’s infrastructure. Many people do not realize it, but we are in a Cold War-type standoff with other countries right now in space, and without these defense and attack mechanisms continuing to evolve, we can fall behind and lose an advantage.

What made you realize this is the career path you were interested in?

ANSWER HERE

Lawrence, Kansas or Pensacola, Florida? And Why?

I love the feel of Lawrence and the ambiance of the Midwest, but Pensacola, Florida is one of my favorite cities in the world. I fell in love with the greenery of the UWF campus since my first visit, and it doesn’t hurt that Pensacola is home to the “World’s Greatest Beaches.”

What was your favorite memory of playing basketball at UWF?

ANSWER HERE

How has Monitor Media Group helped you?

A couple of years ago I was not really sure what I wanted to do. At the time, I was testing the waters in the job market, while also considering entering a Ph.D. program. With the website that MMG built me, I was able to showcase a lot of my research and experience to people that were interviewing me for different positions. In fact, in one of my interviews it came up in conversation that they found an article I wrote on my website and that really impressed them. I truly believe that my portfolio website helped me stand out from the competition, and I am so grateful for their work.

Designer Gabe Perez Joining Monitor Media Group

Written by JK on December 9, 2020

We are excited to introduce our newest member of the social media team – Gabe Perez.

Gabe has been working in the digital marketing world for over 4 years now, starting as a graphic designer. Today, he specializes in graphic design, videography, animation, photography and loves how social media brings them all together. Gabe brings several years of experience in the industry and is excited to put his skills to work with the MMG team.

“I’m really excited to join this talented Monitor Media team. There is so much opportunity with this company. I have been following their journey from the beginning and always wanted to be a part of it!”

– GABE

He will be joining Kieley to help serve our expanding list of social media clients reach their audience and amplify their brand.

“I can’t wait to start working with Gabe and see what we can accomplish in the future for our social media clients!”

– KIELEY
Social Media Specialist

Gabe is a long-time friend of one of our founders. They’ve often talked about working together, but today that finally becomes a reality.

“Gabe is someone we’ve been wanting to add to our team for a long time. He is extremely talented and is going to really help this company reach new heights. He and Kieley are both gurus when it comes to social media, and will compliment each other wonderfully. It’s great to know that any of our social clients will be in such great hands moving forward.”

– JK
Co-Founder

Cole Brown with Longview Land Clearing

Written by JK on November 5, 2020

Cole Brown

Longview Land Clearing

Tallahassee, Florida
 
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When did you start Longview Land Clearing?

October of 2015. At the time it was something I thought was cool. I had a background thanks to helping with my parents’ farm, and I had talked to a lot of different people about it. It seemed like something people were doing before the crash in 2008, but after that not as many people had picked it up. I saw a market for it and it’s been great ever since.

What services do you provide?

Pretty much any type of land clearing or land management stuff. Things like tree debris cleanup, reclaiming overgrown areas. Whether that’s bush-hogging it or grinding and mulching. We primarily focus on just forestry mulching, though occasionally, we still do lot clearing.

What makes you stand out from the competition?

I think currently we’ve been doing it a lot longer than any other competitors in the area. And with that comes experience and knowledge of what we’re doing and how you run the equipment safely and efficiently. And at the end of the day it’s not just about making money for us. Every job, I look at it as more of an opportunity for a long-term relationship with the client rather than just a quick payday.

How can people contact you or stay in contact?

We have Instagram and Facebook accounts, along with a great website that shows off some of our videos. I post videos of our work weekly, and really use that as a main tool to interact with customers.

If you need to get into direct contact with us, you can call me at (850) 545-2519 or email us at longviewlandclearing@gmail.com.

What is an SSL certificate?

Written by JK on February 27, 2020

As you probably know, there are a lot of things that go into building a website. Planning for design as well as functionality can take a few weeks to several months depending on the size and needs of the website.

Imagine after doing all of this work, instead of visitors seeing a beautiful and engaging website, they see the image below.

Scary to say the least! Even scarier – many web designers have no idea what SSL certificates are or how to add them to your website. Roughly 20% of websites I come across do not have these certificates.

“SSL” stands for “Secure Sockets Layer” and is a certificate verifying that your website is legit. Think of it as a blue checkmark on Twitter. With this SSL certificate, your website URL will now start with “https” instead of “http”. This ensures a “secure connection” according to web browsers.

So what does a “secure connection” mean? Say that you are selling t-shirts on your website – visitors have to enter vital personal information (address, credit card info, etc.) to purchase your awesome merchandise. When your customer hits “purchase”, the information goes from their browser to the website’s server to be stored. With an SSL certificate, that information is encrypted. Basically, that information is converted to a different language that only the receiving server can understand. That way, if a hacker were to somehow intercept it, they would not know what they are looking at and cannot steal it for themselves.

As of a few years ago, all web browsers now show the above warning to give visitors a heads up that the website is not secure.

Oh, and did I mention that all Monitor Media Group websites come standard with SSL certificates for no additional charge? Contact us today to learn more!

Transcending On and Off the Field

Written by JK on January 23, 2020


All images and videos used belong to Louisiana State University.

The 2019-2020 version of LSU football was something to behold. Their team smashed records and beat 7 different top 10 teams. But what was equally awe-inspiring was their social media team’s efforts.

According to frntofficesport.com, the small LSU social media team was responsible for 29 million engagements (likes, comments, or shares) on social media this year.

One video alone, posted a short time following their 2020 national championship win over Clemson received over 24.5 million impressions (post or video views) within just a few days. The estimated value of this exposure is worth over $551,000.

$551,000 for just one 38 second video.

I started following @LSUfootball midway through the season after they beat Florida. Countless videos and graphics throughout the year grabbed the attention of not only me but millions of other people that gave them a whole new perspective on what LSU was all about.

The team’s culture and history, the university’s prestige, and the alumni’s love and passion were all put on display for the world – mainly donors and high school recruits – to see. Every time the football team did something historic on the field, the media team made sure everyone noticed. They addressed and connected with their audience like the industry had never seen before.

Overall, LSU’s social media team was responsible for 1.75 billion impressions over the entire football season. For perspective, second place belonged to the Clemson Tigers with 709.6 million (just 41% of LSU’s impressions).

While people may have different metrics for how to value social media exposure, one thing is for certain – if you are doing something awesome, you want people to know about it!

Want more?
Click here for a full Twitter playlist of videos
…and my personal favorite:

Get Paid to Travel

Written by JK on October 15, 2019

Do you love to travel?

Thousands of people of income comes from their love to travel. With a travel blog, you have the ability to tell your traveling stories, full-time or part-time, and profit off of something you already love to do.

These blogs are popping up and flourishing all over the internet as people realize that they are fruitful and fun! Check out some of our favorite travel blogs and sites below.

1) My Life’s a Movie
Alyssa Ramos has been to over 100 countries, but travel blogging isn’t the only thing she does. She also creates tip-filled videos for travelers covering everything from how to pack to how to take the perfect GoPro selfie.

2) Dan Flying Solo
Dan has a website full of beautiful pictures and great stories, most recently a trip he took with a couple of friends through Italy

3) Wander with Bri
Bri is a digital nomad who at one point was hopping Air BnB’s around the world with her husband. She was even featured in the Washington Post!

Tally Awards Nominee

Written by JK on January 12, 2019

Thank you to all of our customers for nominating us for the Tally Award for web design and development!

Click the button below to vote for your favorite web design team today!

Vote Now

Tallahassee Automobile Museum

Written by JK on August 12, 2018

URL: tacm.com
Field: Local Museum

Tallahassee Car Museum - How We Helped

The Tallahassee Automobile Museum came to us knowing they needed a modern design. An updated style for their website was certainly a priority for us. With hundreds of online visitors a day, functionality, responsiveness, usability, and security were also at the top of our list when taking over their web presence.

How We Helped

New Design

Design was the biggest need for our friends at one of the city’s most well-known museums. They told us they wanted a new design that was mobile friendly, so mobile visitors would have a better experience. We made this a priority like we do with all of our sites. We also updated color schemes, replaced low-resolution images of museum collectibles, and consulted on homepage content.

We emphasized high-resolution images and modern, simple design features and social media to showcase the museum’s personality.

Navigation

We decided the museum has two main site visitors – people looking to visit the museum, and people looking to book one of their luxury event venues. When customers visit a website, a lag of finding something by just a few seconds could redirect their business somewhere else. When people enter the museum’s site, the two main channels are easy to find so that guests can get what they want and get it fast.

Security

A museum as popular as the Tallahassee Automobile Museum is often a large target for malicious online attacks. With information sharing for things like donation forms and venue rentals, we made sure to emphasize security. Like all of our sites, we attached an SSL security certificate, allowing for an https encrypted connection for safe information sharing. In the background, we are running security screenings on every person that enters our site.

Even with extra precautions such as these, we still know the web world can be unpredictable. We run backups of this site, and all sites we create, so that they can be restored in minutes in the event of any malicious issues.

Analytics Tracking

This is the busiest site we have hosted yet. With such a massive influx of visitors, we need to make sure they are getting what they want. We track all site guests and can even see, in live video recordings, where they are going on the museum’s site. This may sound a bit creepy, but it gives us an inside look to make sure that our site visitors are getting what they are looking for, and getting it fast.

We are also able to learn more about our visitors, like where they are accessing the site from and what pages are most appealing to them. The more information we have, the better product we can provide.

Interactivity

The museum has a great following. People from all over the world – yes, WORLD – travel to Tallahassee to visit, and leave feeling like it was worth the trip. We wanted to showcase these testimonials on the website. Embedding TripAdvisor reviews throughout the site allows guests to read about what others before them thought of their experience, and further entices them to want to make the trip themselves!

Facebook is also something that the museum team keeps up with regularly. And they have a great following – over 4.7k likes as the design went live! We made sure to feature everything they share right on the front page, keeping fresh and popular content at the forefront, and showcasing the museum’s personality.

Tallahassee Car Museum - Photos of Cars - How we helped

The museum allowed us a great opportunity, with great content to really push our design abilities to their limits! We look forward to working with them for the foreseeable future and keeping their website modern while showcasing what has made the museum so popular over the years.